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The March Issue of Our E-Newsletter

March 6, 2010 by Kristin Schuchman

Find out how to start planning your website and why you should be using an email newsletter service like Constant Contact. Click on the image below to find out more.

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Elizebett Eslinger is Changing the World, Literally

February 18, 2010 by Kristin Schuchman

We took a few minutes this month to chat with East Portland Chamber of Commerce Member of the Month Elizebett Eslinger of SE Works. As the Community Learning Center Coordinator, Elizebett oversees SE Works’ English as a Second Language (ESL) program.  With a lifetime of interacting with English language learners, she intimately understands the challenges of language acquisition and cultural understanding. Additionally, Liz has two bachelor’s degrees in English and political science,  a certification in teaching English as a second language (ESL), and is currently taking courses toward her master’s in public administration.

She currently serves on the chamber board, chairs the event committee, diligently provides the agenda for the weekly Wednesday AMs, and frequently serves as MC for the AMs. Her warm personality, openness and poise have quickly won her the affection of the chamber members and helped her successfully attract significant participation among chamber members in SE Works’ Annual Soup Cook-off and Auction.

1. Your educational background includes a certificate in teaching English as a second language (ESL), which is one of the services that SE Works provides to the people it serves. What drew you to this discipline?

Helping individuals acquire the English language has been a lifelong endeavor for me.  My parents were born on the Azores Islands (off the coast of Portugal) and moved to the U.S. in the 1970s yearning for a life filled with opportunity and freedom.  I was born in the U.S. and learned Portuguese as my first language.  From an early age, I understood the importance of learning English in order to achieve the goals set by myself and my family, and I eagerly shared my growing knowledge of English with my parents.  While I am now fluent in English, I intimately understand the challenges that come with language acquisition, cultural understanding, and community integration. Many individuals come to the United States with the same ambitions as my family, and I feel a personal and professional commitment to help others improve their language skills and achieve self-sufficiency.

2. What attracted you to SE Works? With all that SE Works accomplishes, what are you most proud of?

SE Works’ mission is very compelling:  to strengthen the economic health and well being of our diverse southeast Portland community by facilitating successful connections between job seekers and employers. I am most proud of SE Works’ ability to work with individuals from all backgrounds, accommodate diverse needs, and provide comprehensive services to the many jobseekers coming to SE Works every day.  We provide programs that help people achieve self-sufficiency, and this is imperative to a strong, thriving community.
3. What do you love about what you do? Regarding your work at SE Works, what accomplishments of your own are you most proud of?

I love the people I work with at SE Works.  Every day, I meet gracious ESL students eager to soak in the English language and learn about U.S. culture.  I work with tutors volunteering their time to help students learn English and connect with the Portland community.  I talk with staff who passionately and patiently serve our jobseekers to help them achieve education, career, and life-long goals.  Every day, I witness and experience the extraordinary feat of making a positive difference in another person’s life.

I am most proud of facilitating a learning environment that encourages cultural exchange, provides individualized language instruction, and allows individuals to acquire the skills they need to find and retain employment.

4. What are the challenges?

One challenge is lacking enough resources to meet the needs of our expansive and diverse customer base.

5. In this tougher than usual economic climate, it seems there would be even more strain on the resources of an organization like SE Works. Have you seen a marked increase in the number of people you serve since September 2008, when the stock market took such a big hit?

SE Works has definitely seen an increase in the number of visits to our center.  In the first quarter of 2009, we had 5815 visits to SE Works.  In the last quarter of 2009, we had 7184 visits to our center, a 26% increase.

6. Have things been improving lately? Does unemployment seem to be decreasing or increasing?

Economists say Oregon has just recovered (or will recover soon) from the recession.  And while the job situation hasn’t seen a recovery yet, statistics show that job losses and the unemployment rate are slowing (go to qualityinfo.org for more information).  At SE Works, though, we continue to see large numbers of jobseekers, so it may be awhile before centers like ours see a reduction in the number of customers accessing our resources.

7.  You’re taking courses towards your MPA (Masters in Public Administration) right now. Do you have an area of focus within your program that you’re concentrating on? What are your goals for pursuing this degree?

My concentration is in non-profit management.  I hope through the MPA program, I will develop additional skills and knowledge that will allow me to continue serving the community by addressing issues related to education, literacy, and/or disability awareness and advocacy.

8. Any advice for those of us interested in entering SE Works’ annual Soup Cook-Off and Auction?

Start thinking about and perfecting the soup you’d like to enter now!  Every year, the soup entries are extraordinary, and you’re guaranteed to have some tough competition.  If you are committed to winning the people’s choice award, it doesn’t hurt to invite some loyal friends who will vote for your soup.

About SE Works

Mission
:  To strengthen the economic health and well being of our diverse Southeast Portland community by facilitating successful connections between job seekers and employers.

Programs:  SE Works has a full range of services available to jobseekers and employers designed to strengthen our local and regional economy.  They work with various populations including:  individuals with disabilities, adults transitioning from prison to the community, youth preparing for GED exams and transitioning to college, and adults learning English as a second language.  Their programs provide jobseekers with the skills and support they need to obtain employment, pursue education and career goals, and achieve self-sufficiency.  SE Works is part of Worksource Portland, a collaboration of centers providing employment assistance to jobseekers and employers throughout the Metro area.

Program Highlight:  The English as a Second Language (ESL) program currently serves students from all over the world and who speak 17 different languages.  They provide comprehensive English instruction, tailored to meet the education and employment goals of our students.  Services include one-on-one tutoring (currently provided by a crew of 35 dedicated community volunteers), English practice on the computer, monthly conversation potlucks, and quarterly content-based English workshops (covering topics like job information and financial literacy).

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The Latest Issue of Our E-Newsletter

January 27, 2010 by Kristin Schuchman

Don't think your business needs a website? Think again. Read about this, and find out how to cultivate reviews for your business on Google, and much, much more...

 

Read more

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My Latest Examiner Article

January 6, 2010 by Kristin Schuchman

As you may or may not know, I'm the Portland Women's Business Editor for the Examiner.com. I just posted my latest article on How to Write a Bio. Check it out!

Also, if you're a women business owner, let me know if you'd like me to profile me in my Examiner column. Drop me a line at kristin@mixedmediapdx.com or call 503-754-2636.

If you're a male business owner, don't hesitate to check out my column. There are lots of useful tips for you, too!


A Kind, Forgiving, Charitable, Pleasant Time

December 23, 2009 by Kristin Schuchman

My favorite passage from Charles Dickens' A Christmas Carol:

"A merry Christmas, uncle!  God save you!" cried a cheerful voice.  It was the voice of Scrooge's nephew, who came upon him so quickly that this was the first intimation he had of his approach.

"Bah!" said Scrooge, "Humbug!"

He had so heated himself with rapid walking in the fog and frost, this nephew of Scrooge's, that he was all in a glow; his face was ruddy and handsome; his eyes sparkled, and his breath smoked again.

"Christmas a humbug, uncle!" said Scrooge's nephew.  "You don't mean that, I am sure."

"I do," said Scrooge.  "Merry Christmas!  What right have you to be merry?  What reason have you to be merry?  You're poor enough."

"Come, then," returned the nephew gaily.  "What right have you to be dismal?  What reason have you to be morose?  You're rich enough."

Scrooge having no better answer ready on the spur of the moment, said "Bah!" again; and followed it up with "Humbug."

"Don't be cross, uncle!" said the nephew.

"What else can I be," returned the uncle, "when I live in such a world of fools as this?  Merry Christmas!  Out upon merry Christmas!  What's Christmas time to you but a time for paying bills without money; a time for finding yourself a year older, but not an hour richer; a time for balancing your books and having every item in 'em through a round dozen of months presented dead against you?  If I could work my will," said Scrooge indignantly, "every idiot who goes about with 'Merry Christmas' on his lips, should be boiled with his own pudding, and buried with a stake of holly through his heart.  He should!"

"Uncle!" pleaded the nephew.

"Nephew!" returned the uncle, sternly, "keep Christmas in your own way, and let me keep it in mine."

"Keep it!" repeated Scrooge's nephew.  "But you don't keep it."

"Let me leave it alone, then," said Scrooge.  "Much good may it do you!  Much good it has ever done you!"

"There are many things from which I might have derived good, by which I have not profited, I dare say," returned the nephew.  "Christmas among the rest.  But I am sure I have always thought of Christmas time, when it has come round -- apart from the veneration due to its sacred name and origin, if anything belonging to it can be apart from that -- as a good time: a kind, forgiving, charitable, pleasant time: the only time I know of, in the long calendar of the year, when men and women seem by one consent to open their shut-up hearts freely, and to think of people below them as if they really were fellow-passengers to the grave, and not another race of creatures bound on other journeys.  And therefore, uncle, though it has never put a scrap of gold or silver in my pocket, I believe that it has done me good, and will do me good; and I say, God bless it!"

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South Waterfront

December 10, 2009 by Kristin Schuchman

I attended a luncheon on Monday of a new business group called Portland Business Networking at the Old Spaghetti Factory. I arrived early, so I drove around the South Waterfront district. I'd never been there and was curious about it. It's a strange combination of ghost town solemnity and urban sophistication. Eventually, it will be something really dynamic, I think, but it still seems like a work-in-progress.

I'm planning an outing with my husband, two kids, mother-in-law, sister-in-law and her husband some time during the holidays. One night, we're going to the South Waterfront, eat in the giant train car at the Old Spaghetti Factory, and then take a ride on the Portland Tram for kicks to OHSU. (I've haven't ridden it yet but have heard it's worth a whirl.) Then maybe we'll stop somewhere for a mocha after the tram ride.

I know there's a lot of controversy about the tram, but I like it. I think it gives the city a distinct landmark, like Seattle Space Needle or St. Louis' arch. That, and it looks cool.

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Our Latest E-newsletter

December 4, 2009 by Kristin Schuchman

Check out the December 2009 issue of The Medium:

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Fiesa Sandcastle Festival in Portugal

November 24, 2009 by Kristin Schuchman

I love how pervasive the Simpsons' influence is...

 

 

 

 

 

 

 


Fiesa Sandcastle Festival

Check out the latest issue of our e-newsletter:

November 4, 2009 by Kristin Schuchman

Click image or click here to view.

Ann Sanderson of Odango! Salon Cuts Hair for the Way We Live

October 12, 2009 by Kristin Schuchman

We took a few moments to chat with Ann Sanderson, owner of Odango! Salon, located at 5510 SE Woodstock Blvd.

1. How long has Odango! been in business?

We just celebrated Odango!'s third anniversary. We have been embraced by the community in ways I had never anticipated. Most of our clients live in Woodstock or nearby. In fact, we see many of our clients walking by our salon on the way down to other businesses on Woodstock.

2. What inspired the name Odango!?

Odango is actually a hairstyle. An odango is a regional Japanese name for a dumpling. Sailor Moon, the Japanese anime character, has two little balls of hair on her head that resemble dumplings. Sometimes these types of characters are called "dumpling heads," which sounds much better in Japanese. Odango! just seemed a fun way to reference hair without being obvious.

3. What sets Odango apart from other salons?

Odango! is different because we focus on our clients as real people. We have toys for your kids if they need to come with you. We are respectful of your teenager's need to feel heard. I am more concerned that you feel good about your hair than doing some precision, high-maintenance cut that shows off my skills but doesn't work for you on a daily basis.

4. Do you have a personal philosophy that you attribute to your approach to styling hair?

For me, it's making sure our clients have hair that works in their lives. If someone is a wash and go type of person, we wouldn't talk them into a high-maintenance style. My current motto for hair is "Cut your hair for the way you live," and I really believe that. We also spend a lot of time educating our clients to get the most out of their styles, not to sell product, but so that they feel confident to do it themselves. It's easy for me to make you look great walking out of the salon, but my success comes from you looking great the next day when you do your own hair.

5. What are some hairstyling trends that you've noticed recently?

Hair is short again. The trend started in the past couple of years and now people are just trying out different styles to see what works best for them. This being Portland, people look at trends but feel comfortable choosing their own style whether or not it's "trendy."

5. I have a friend who considers her haircuts a necessity to her consulting business. She believes she needs to look a certain way in order to make the right impression. Do you have any thoughts on this sentiment?

Our hair is definitely an expression of who we are. You can dress up for a fancy party or run around town in a pair of old jeans, but your hair will tell your true style.

6. If you could pick three words to describe the Woodstock neighborhood, what would they be?

I've lived in the Woodstock neighborhood for 16 years. I've watched it change from an older, sedate neighborhood to a younger, more energetic one. So, I would have to go with: Hip, different, connected.


In: Business Profiles 

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